"The greatest inefficiency is to climb up a mountain in the fastest way yet then realize you have climbed the wrong one."
Same case as operating a startup. Startups only have limited capital and time. Very often, after they have designed their products and services, then they found out their designs do not suit the market needs at all. What results is a significant waste of resources.
What product or service designs most suit our customers? How to use the least resources to locate market needs? How to foster an entrepreneurial spirit among team members? All the above frustrate many startups, and some even end up shutting down their businesses. All in all, it is not finding ways out, but it is finding the right way out.
Lean Startup is your way out of the maze. It is a common language as well as a common step to achieve the following:
1. Identify the market needs for the right product and service design (external effectiveness)
2. Utilize the least resources to achieve the outcome (internal efficiency)
3. Align the whole team with an entrepreneurial spirit (team alignment)
